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Branded Magazines and eZines

Creating your own magazine to rival mainstream magazines in look and feel, has great benefits.  By providing useful information in a magazine format, your are able to spread your message and voice to your audience in a very controlled but subtle way.  There is also the potential to control ad space by the client. An eZine is not necessarily printed and can be downloaded from a website or can be used interactively online (the online "layouts" can include workable "click here" buttons to link to coupons, more information, etc... ). 

Olakino

"Olakino" magazine, was developed for a local food service company, HFM.  The target audience is: nurses, dietitians, food service directors, etc...
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Kupa'a

Developed for Sheraton Waikiki, "Kupa'a" magazine is received by all return guests on check-in and focuses on the Sheraton Waikiki "lifestyle" and traditions of Hawaiian culture.  It was the perfect venue to present their "Activity Guide".
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Kupa'a: A personalized publication for return guests at Sheraton Waikiki
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Bicycling Magazine's FanGuide

This Fan Guide, for the Radioshack bicycling team, is a joint effort with Bicycling magazine. The client was Nissan. 
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The Marathon Now

"The Marathon Now" was also sponsored by Nissan.  All content was meant to show the "high tech" advances in training and improved performance in the runners... A perfect venue for Nissan to present their new electric car, LEAF.
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Also for Nissan, this magazine is for the New York City Marathon.
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SmartMoves

"SmartMoves" was developed for AstraZeneca.  SmartMoves gives patients with arthritis tips and support in coping with arthritis.  It allowed AstraZeneca to introduce their arthritis drug, Vimovo.
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This is a magazine for Vimovo users
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Good Eating Good Living

Good Eating Good Living was developed for Kraft Foods.  It focuses on leading a healthy lifestyle with diabetes.
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